About

About the Rihla platform

Rihla is not a foreign company selling subscriptions — it is a system made in Algeria, from inside the travel offices themselves, to solve the problems their owners live with every day.

The story

Rihla began with a simple and painful observation: most Omra and travel offices in Algeria still run their business with paper ledgers and a cash book that passes through the hands of several employees. The result? Seats counted twice, installments whose memory is lost, and a cash box the office owner cannot review while traveling.

So we built a cloud system that mirrors exactly how the office works — without teaching it accounting — but that protects every dinar, documents every seat, and turns internet visitors into customers.

What we actually build

Cash box protection

Every financial movement is recorded instantly under the name of whoever recorded it, with detailed permissions for each employee. There is no room for silent manipulation on the Rihla platform.

A dashboard in your pocket

Manage your trips and bookings from your phone from anywhere in the world. The platform does not tie you to your office — it ties you to your business.

Free digital presence

Every trip you publish gets an archived Google page that brings you customers without paying for a single ad.

Human support

The platform team contacts you with a real human who knows your office by its name and registration number — no robots, no cold templates.

Our non-negotiable principles

  1. Principle 1. Payment is made in Algerian dinars and through local channels (BaridiMob / CCP) — no bank cards and no complications.
  2. Principle 2. We never sell traveler or agency data — ever. This is a non-negotiable principle.
  3. Principle 3. Every trip page gets a stable URL indexed by Google within days.
  4. Principle 4. Support directly on WhatsApp from the management team, with a real human who knows your office by name.

Our vision

For Rihla to become the official digital infrastructure for Algerian and Arab travel agencies, so that any office — no matter how small — can manage its operations at a professional level that rivals the biggest companies, with simple tools and a fair cost.

How do we work?

We follow a hybrid methodology that combines continuous development with on-the-ground feedback:

  • Field team: we work directly with agencies that use the platform daily to understand their real challenges and solve them quickly.
  • Weekly development: updates and improvements are released continuously without disrupting the service.
  • Rigorous testing: every new feature goes through security and performance testing before it is released to agencies.
  • Full transparency: no surprises in billing, no hidden fees, no complexity in cancellation.

Who stands behind the platform?

The platform is developed and directed by Mohamed El Hmissi — an Algerian developer specialized in building Arabic administration systems with refined interfaces and bank-level security. To learn about the career path and the complete philosophy, check the developer’s page.

Useful links